We all need to drink water, but imagine a drink bottle that actually gets you excited about it. Picture its funky design, clever technology and global appeal – you could use it on wild adventures, in gyms, on the road, at home and everywhere around the world from Sydney to San Francisco... Justin Hickey imagined it. So he created HydraPlay.
It seems like fate that Justin would lead a company that revolves around water. Since the age of 13, the ocean has been an important part of his life – as a seasoned international yachting competitor, many of Justin’s greatest challenges have been won and lost at sea.
Inspired by the power of water and our eternal need for it, Justin began work on what may go down as his greatest idea ever – a drink bottle you’d never want to leave at home. The name HydraPlay was formed to reflect the core elements of the brand – health, hydration, water and activity.
These elements carried through in the making of the drink bottle, along with great input from our quickly forming HydraPlay team. The final brief was strict, but there was no turning back:
Drink Bottles that are tough
The HydraPlay water bottle would be instantly recognisable, yet easily customised – tough and enduring, but friendly to the environment and perfectly suited for both high-performance and every day use.
No easy task.
A drink bottle for life!
After plenty of trips back to the lab, our engineering geniuses designed a drink bottle that looks great (we think so anyway!), is guaranteed for life, 100% recyclable and completely BPA free.
Today, The HydraPlay drink bottle is sold in over 100 countries around the world, helping to deliver that one liquid substance that connects us all.